FCC Proposes More Kids TV Fines – How Well Is Your Station Doing?
Broadcasting & Cable
By John Eggerton
The FCC has proposed
fining two stations a total of $31,000 for “willfull and repeated”
violations of the FCC's kids commercial limits, and has admonished
three more for kids TV rules violations.
It is the latest in what has become a steady stream of fines and admonishments.
The FCC
caps Kids commercials at 10.5 minutes per hour on weekends and 12
minutes per hour on weekdays. It also considers that any show that
incudes an ad featuring a character from that show then becomes a
program length-commercial and automatically violates the rules.
The
commission proposed a fine of $17,500 against WTWB, one of its largest
for such a violation, for seven program length commercials. The station
said it was human error, but that did not get it off the hook. The
baseline fine is $8,000, but the FCC more than doubled it, citing the
number of violations.
(Click here to read the entire article).
For more information about children's television rules, click here
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