George Lakoff is a professor of linguistics at UC Berkeley.

I was thrilled to learn how many meetups there were and how
many of you came to them. I am honored by your presence and your enthusiasm.
(This sort of thing doesn't happen to professors very often.) I dropped in
unannounced at one in Oakland and
96 enthusiastic DFAers were there—not just for framing but also for their very
impressive local candidates.

I've been given the wonderful opportunity to discuss issues
raised by the meetups on large-scale conference calls on Monday January 10 and
Tuesday January 11 at [6:00 p.m Central].
I hope you can make it.  Click here to sign up for the calls .

There is nothing easy about framing. It's far more than just
getting some magic words to say. It has to do with changing the way you
think—getting insight into your own deepest values and the reasons why you are
committed citizens.

Many of us at Rockridge attended meetups around the Bay
Area. We were uniformly impressed by their quality. But what was covered there
was only a first step. There is a lot more to framing than you have seen so
far.

Please dial in on Monday or Tuesday.  Click here to sign up.  I'm looking forward to your comments and
questions. I need your feedback if I am to learn how to improve on our work. To
this end, the Rockridge Institute has set up an interactive forum on framing
issues. Please come and join in.

Thanks. I hope to talk to you soon.

—George Lakoff

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